Archive for the Retail BI Category


BI For Retail – Why and How – Should You Test Your Findings

Very interesting article at Forbes.com on Target’s application of BI against their retail transactions. Through BI reporting, Target has been are able to predict what kinds of transactions an individual will make and from these transactions be able to pin point that the person is pregnant and even determine which tri-mester of the pregnancy that person is in and what they are [...]

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